Texas Tech vs Creighton University THANKSGIVING DAY, 1937 Barrier-Durham tIncorporated) THE TA/LOP. PAUL BARRIER, Mgr. Phone 213 1412 Broade ay Phone 193 Fight Red Raiders LYDICK Roofing Co. 424 Avenue N Phone 983 ESTABLISHED 1890 Distributors of Eternit Asbestos Shingles and Siding Barber Trinidad Lake Asphalt Products 1107 College Phone 3711 cI lumn N T ma tI Coaches awthon mith and Huffman And to the Red Raiders ,.91401gt --From A Tech Booster I ,f Clothes Count In Sports Affairs-- . ^ .1V-here else hut Cralg-Cholson's can you .... get eoch well Informed ...Ince In proper . Clothes selection, CraigGholson Co. Lubbocl. - - ILTooc.t7"" CO-EDS 115111.11MPEPIE Ever Since Tech Opened Jarrett's Has Supplied Co-Ed Needs { ri •• ::- RUSSELL 1UTC11, SMITH Thre There Is Nothing Like Natural Gas For Cooking Water Heating Refrigeration House Heating West Texas Gas Co. Good Gas With Dependable Service Phone the Results "Long Distance" to those left at home— Southwestern Associated Telephone Co. PRIZE CROP TOBACCOS MAIM ,nn DOUBLE-MELLOW 2 JACKETS OF “CELLOPRANT" KEEP-BMA FACTORY-FRESH And He Learned about FRESHNESS from Her! BERL HUFFMAN Dodge -- Plymouth Sales--Service Dependable Used Cars IVeakIng — CreasIng — Complete Service Depart. Meet tor all makes of cars I:119=11 Beasley Motor Co. Three Sure Winnt;;R:11. Raiders--Oodge- BO WILLIAMS AtIdelie Manager Yea, Red Raiders Fight 'Em We Are For You, Win Or Lose The Collegiate Store Tech Drug Store 1101 College Avenue You Have Our Support In Building a Good Team You'll need our services and coopera- tion when you build a home— Telford Lumber Co. Yards Lubbock Whiteface Anton WoWorth John Wallace Cleaners 1205 College --:-- Telephone 2710 Sherrod Brothers Your Local Wholesale Sporting Goods Store We Meet Any Wholesale Price Page Four PENNEY'S For School Values Where The Student Shops and Saves We Are Always Behind Tech Matadors Win Or Lose Make Penney's Your Downtown Headquarters J. C. PENNEY 2: In Lubbock—It's Penney's Broadway and Avenue J Sa4.^9.1 John Wallace Incorporated 1205 College Men's Wear Red Raiders Eat Baldridge's Sally Ann Bread and Cakes We Invite You R E D c=a, R_ A I D E R 1 9 3 7 A B mum., Tech's the bet Buick's the buy Ride With Us! For Safety Convenience Economy Scoggin-Dickey Motor Co. 1007 Avenue J Telephone 2033 BUICK Authorized Sales And Service • Direct Routes To All Points • Large, comfortable, latest design Coaches • Courteous Drivers For Schedules or Information on Special Buses Call 100 Special Holiday and Week-End Rates South Plains Coaches, Inc. Economical and Satisfactory Transportation JOE W. BOWMAN, MANAGER PageeigM Creighton Bluejays engage Red Raiders in Today's Turkey Day Battle Page an Ziesel, Bluejay Triple Threat Half back ZIESEL, HILL, "Zipper"—left halfback; limier; graduate of Creighton Prep in Om.. Where he won 1 letter in football at half and quarter; 2 in :basketball at forward and 2 in baseball at shortstop; all-city and all-Interstate in basketball and all-Interstate in football; played on city, 'Interstate and state champion basketball teams and city and Interstate football championship teams; weighs 185;.5 ft. 8 in., 19 years old; won letter last season as No. 2 left halfback and should repeat this year; was injured several times but starred in a couple of games with long touchdown rubs; elusive in the open held, very M.: good triple-direst excellent passer and runner and good kicker, good on.defense, especially against passes: an ideal safety man on defense; has lots of natural latent and football sense; can easly develop into a star of the first class; fine spirit; won popularity contest among softball players in all Omaha leagues this summer. A Smart Quarterback Will Call For A Ride In A 1937 CHEVROLET The Only Complete Low Priced Car" Kuykendall Chevrolet Co. "We Know Chevrolet — You Know Us" LUBBOCK, TEXAS GOOD LUCK MATADORS LUBBOCK COTTON OIL CO. Newsom-Gibson Paint and Paper Co. 1212 Avenue K Page Maya JARRETT- WEST DRUG CO. Welcomes The Football Fans of West Texas 1314 Bdwy. Phone 160 Dependable Service Page Twelve Texas Tech Football Roster No. Name Poe. H H H We. 155 105 185 182 180 172 108 180 Home Town 13 Holmee, Bob G Miami, Okle. E Chapman. Mlles H P DM. 15 Chernosky, Maurice 0 Eno. 17 White, Dixie Lubbock Hillsboro 20 Mane, Dudley Higgins 21 Tait, Ebner Eleetra 22 Cullman, Raymond Del Rio 23 Smith, Edward 24 Alexaner, LewIs C 182 Muskogee, Okla 28 Calhoun, Cbaree, H 115 Lubbock rso lone, Chief E 185 Lubbock 31 armon. G187 Idalou 34 Maley, Tho. p178 Sayre, Okla 38 aldrep..0. G 182 Raton 37 reene, Wilmer G 185 Gaines Ills 88 illiams, Rex C 187 Sherman 38 Lewin W. . ES 85 Santa Fe, N. M. 90 Barnard, Buss H 175 Tu.a, Okla 41 PhilbrIck. George E 170 Delln 45 Murphy, A. B. T 200 Beaumont 48 Barnett, Gene H 159 Lubbock be Moue., Henry E 187 Lubbock 51 Cusick. Prank C 187 Sherman 52 Mad, Doc E 194 Level...ad 53 Owen, Pete G 180 Levelland 54 lone, Lew. GineGl G 198 Cleburne 55 Latch, Leonard T 200 Cisco 57 Davis. William T 225 Grapevine 59 Wimberly, G. B. T 202 Lubbock SO Overton, Elbert C 220 Teen N. M. 02 Ramey, Hanalei IC) E 178 ChIllIcothe NI Russell, Bull T 235 Robetown 85 Tallaferro, Lloyd T 198 Plainview 87 Webb. G. L. E 180 Itasca 89 Ball., Rale. E 185 Abilene 71 Boatick, Truman E 187 Brownwood 72 Myere, Brian C 180 Santa Anna 4 " 's a good thing this is the last game.... These uniforms can't take it like Hart, Schaffner & Marx suits." 111.9160.4.4ett. CI? Lubboek's Finest Department Store Texas Tech Roster Creighton U. Roster MAIICHMONcLorliWAlitln. Holmes Thrbox 13 21 Cti%oun Creighton U. Starting Line-Up 115.51btetaon Konerg Vona Kelly Rol, Eclail - 70 53 71 93 51 85 50 2; ACE TEN ALL MILDNESS and TIRE Texas Tech Starting Line-Up Davie White Williams Owens Murphy 71p5tick 57 17 8 53 15 71 & S. Smith OFFICIALS Refines .oskins (Oklahoma) Umoire Sears (Kentucky Alines) Headlinesman Poe (Austin) arcells (Northwestern) Creighton U. Football Roster Name ass. wt. IR. 2,7 Bond, Nathan C 200 6:3 E 195 8:1, Bronemann, Ray T 208 8:2 G 170 BAG% Cramer. Eugene G 185 5:10, DIAndrea. mike RH 170 BM DIppel. Lee E 190 ONO •Engelbretson. Roy E 180 . Gantrnan. Sam GB 195 5,0 Gaston, Vern LH 190 5:11 'Colon.. Robert RH 170 5:10 •GronmLoki, Stag.), E 200 Hall. Jim RH 190 6:00 RH 208 6,1 Hobbs. Stanley RH IF/ 5:11 T 205 0.1 NCOly, Omer C 195 8:2 NIGMean. Marshall E 194 Roberg, Robert T . 8:2 °Leahy, John FR 170 5:10% Locke, Arthur RH 170 0:11 Nunes. Sylveater T 227 5:10 Mason, George OB 186 5:10 McGrath. Andy T . 5:00 Martin, Charles CI 195 5:11 McKay, Bob C 175 Nowak, John FM DM 5:11 OF1s. T 195 5:9 C 6:9 LH 185 531 FB 177 MOO Quinn, Joseph T 195 6:1 mReif, Frederick ICapt.1 0 MO 5:7 Roach. V0son ON 175 5:11 RobMe, Coneetto LH 170 8:00 Ruch, Richard G 195 5:11 Saggan, John LH 170 ',Rotlel. Clarence E. 1.85 Thomas. John 05 175 G 100 G 100 6:6, MNinehip, Sohn G 1/8 6:11 °Mese, William RH 105 5:111 . °Varsity letters. NOW SHOWING THROUGH SATURDAY For Real II tertainment See Bing and It and Salim It The Matadors of Texas Tech have helped make football history in the Southwest. For their entire history we have followed with interest their splendid success. .111.111.111.111.11 The season of 1937 will add plenty of lustre to an already enviable record. Electric Service for the Area TEXAS-NEW MEXICO UTILITIES COMPANY Sugar Bowl ... Rice Bowl ... Cotton Bowl ... Sun Bowl ... Rose Bowl and Orange Bowl make life "just a Bowl of Bury-ies" for the football player. But ... no matter how brimful the bowl gets, old Lubbock Tech will be on top when the shouting's through. GOOD LUCK BOYS!!! Page Eighteen Page Nanteen Welcome Students to Texas Tech After the Game We'll Meet You at WYLIE'S DRUG STORE Air-Conditioned Open Day and Night 1009 Main Opposite Hilton Hotel Phone 1082 & 1083 tlia,13101.45 e:V111 iufiza yourt. pEn4o-rudtpi Your Christmas Cards are your personal repre. motet-Ives, making a luting Impreesion on those who receive them. It ts important to YOU that they „g,e, smameu. originality and good caste. to please the most duccumnadng. Texas Tech College BOOKSTORE BUTLER-FULLER PONTIAC CO. Al/NFL//I. A1070h, PLAN "We Have Given America A Better Low Priced Car" 812 Main Lubbock, Texas Lyric and Broadway Theatre Extends Greetings To You TECH STUDENTS For The Coming 1937-38 Season FUNOGRAPHS "he said he'd tackle their fullback if It killed him and he did and it did!" HILTON HOTEL LUBBOCK, TEXAS Boosting Tech I I I II Vernon Herndon, Manager Lubbock's Newest And Finest Hotel 0 D E R A T E R A T E S X C E L E N T F 0 0 Your Hotel On The Plains Page Twenty Page Twenty.three 1 9 3 7 Allen Plummer Gene Barnett R Neely E Dn R A -- I D E R Lewis Alexander You May Enjoy Betting On Your Favorite Team-- Tech Theatre "The Students' Theatre" BUT P. /IV GAMBLE WHEN YOU BUY A BATTERY—THERE IS NO GAMBLE WHEN YOU BUY A LSI. BATTERY QUICKSALL-PRYOR CO. d. 4 Hoicks., C. Pryor ouromonnx SUPPLIES. PARTS AND WWII-WENT — WHOLESALE 1108-10 dloM St. Phone 8204 L. D. No. 1 Lubbock. Tex. This Theatre W Owned and Operated by Ts., Graduates for the Convenience of Tech Students — Only Selected Pictures Played. P. E. Smith W. 0. Bearden Good Luck, Matadors! We Are Behind You! Raid 'Em, Raiders ANDERSON BROS JEWELERS "South Plains' Finest" Two Good Bets TECH RED RAIDERS and LEVINES APRICES TALK" Bob Smart Shoes, Stetson Hats, Hyde Park Suits, Cooper's Sox and Underwear. Page Twenty-Fly Page Twout,dx T C R E D A D E S 1 9 3 7 Photos In This Program By Daniel Studios New Location 1622 Broadway Phone 750 Cafe-Drugs College Ave. Drug Invites You To Complete Your Evening's Enjoyment KERR BROS. BROADWAY AND LIBBOCK TEXAS Read II Bondurant "Complete Insurance Service" 1210 Avenue J Phone 66 T E Wilson C H E D R A 11=11 D E R S 1 7 111; Doe Tanen, 0 Clark's Drug Store Bostonian —smartly styled Broadway at Q S hoes MEN'S WEAR Phone 2340 For Men PATTON'S (1/1/aftOn. d. 1103 Broadway dtou 9.,,, =144* EOTal sFit Your Messages and Portable I press may be filed with Typewriters . — w toreterporeu:iboon. orraopo-f Emerson t 8 g a n d stand. Direct Radios _ y \ wire from Matador On 14 field. Keep folks at home postedes M pro- ,,,,s, of game. TERMS t BO SEXTON, Mgr. VARSITY 'Vte. 4 Western Bookstore lgeq--- Union Tele- ISOS College Av... ** b3n."ea id" frog '2'17' Yele gimenirental o graph Co. Lubbock Fruit and KINNEYS Shoes Dyed Vegetable Co. SHOES Any Color '"" °""'"'"' " For All work Guaranteed roma minx AND Ed and Co-Ed Tech Shoe Shop FRESHn VEOETABLES 1005 Broadway 1107 C011es. IN THE SOUTHWEST Lubbock's Largest Exclusive Men's Store Football Headquarters B. V . D. Underwear Weyenberg Shoes Silk-o-Line Ties Cowboy Boots Luggage Rose Clothes Jackets Hickok Belts John B. Stetson Hats Wear Plus Sox Work Clothes Overcoats "EVERYTHING A MAN WEARS" Van Heusen Shirts Packard Shoes Club Clothes Uniforms THE HUB CLOTHIERS Her Singing Coach Advised A Light Smoke CAROLE LOMBARD PREFERS LUCKIES BECAUSE THEY'RE EASIER ON HER THROAT x THF:N I had to sing in a recent pit- V VV ture," says Carole Lombard, "I considered giving up smoking. But my voice teacher said 1 needn't if I'd select a light smoke— Luckies. "I soon found that even when singing and acting 12 hours a day, I can smoke as many Luckies as I like without the slightest throat irritation." The reason Luckies are easy on Miss Lombard's throat is because the "Toasting" process takes out certain throat irritants found in all tobacco—even the finest. And Luckies do use the finest tobacco. Sworn records show that among independent tobacco experts — auctioneers, buyers, warehousemen, etc. — Lucky Strike has twice as many exclusive smoker, as have all other cigarettes combined. In the honest judgment of those who spend their lives buying, selling and handling tobacco . . . with men who know tobacco best ... it's Luckies-2 to I 'Dor of the now Paramount production .True.nle„ion A Light Smoke iEASY ON YOUR THROAT—"IT'S TOASTED" WITH TOBACCO EXPERTS... WITH MEN WHO KNOW TOBACCO BEST R_